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HJ.
Social Media
& Influencer
Partnership
Stories
"Real reach, real people through the right faces"
Brand: Myntra | Partnered via: DRIMS
Campaign Objective:
Promote Myntra’s clothing range through influencer content with a unique referral code to drive traffic and conversions.
Strategic Execution Highlights :
Chose a brand-aligned influencer and ensured a smooth onboarding to the DRIMS platform
Planned a referral-focused campaign designed to drive sales and connect with the target audience.
Guided content creation to match trends and drive user engagement.
Wrote compelling captions, strong CTAs, and used high-reach hashtags for visibility.
Monitored revenue and refined strategy to boost earnings and ROI.
Myntra X Drims Influencer Campaign
Outcome :
Successfully executed a referral campaign that generated sales and measurable engagement for Myntra through a well-matched influencer partnership and strategic content execution
Client: Priya Shatamarshan | Film: Bheema
Campaign Objective:
Boost the personal brand and visibility of actress Priya Shatamarshan post the release of Bheema by maximizing her reach on Instagram and maintaining the movie’s buzz through strategic content and collaborations.
Bheema Movie Post-Release Campaign – Actress Priya Shatamarshan
Outcome:
Sustained and amplified the post-release buzz around Bheema, significantly increased Priya Shatamarshan’s Instagram engagement and follower growth, and solidified her digital persona in the South Indian film industry.
Strategic Execution Highlights :
Developed a post-release content calendar to maintain momentum
Collaborated with meme/troll pages for viral visibility
Created fan-driven praise posts to spark organic engagement
Curated personal brand content to boost relatability
Managed Instagram end-to-end — posts, captions, DMs, and story interactions
Client: MakeoverbyPriyadarshini | Role: Social Media Manager
Objective:
To enhance the online presence of celebrity makeup artist Priyadarshini, showcasing her bridal and celebrity transformations, and maintaining a professional, engaging Instagram profile.
Wrote brand-aligned captions across bridal, celebrity, and client content
Maintained a strategic posting calendar synced with seasons and events
Crafted story-driven captions with researched hashtags and CTA hooks.
Handled DMs, comments, and client queries to ensure prompt responses
Curated Highlights and Stories to showcase services, results, and reviews
End-to-End Social Media Management – Celebrity Makeup Artist -MakeoverbyPriyadarshini
Strategic Execution Highlights
OutCome:
Built a cohesive and attractive Instagram presence, increased client inquiries through organic engagement, and elevated brand trust within the beauty and bridal industry.
Campaign Objective:
To position the influencer as a trusted face for food-based brand promotions by connecting them with relevant campaigns, guiding content creation, and maximizing campaign visibility and engagement.
Influencer Collaboration for Food-Based Brands
Client: Shri_janani| Brand Collaboration & Campaign Support
Strategic Execution Highlights
Outcomes:
Successfully initiated brand conversations with food and beverage partners.
Positioned the influencer as a reliable partner for future food-based collaborations.
Matched the influencer with brands aligned to their voice and audience
Guided influencer through onboarding and brand briefings
Helped plan content, write captions, and select engagement-focused hashtags
Scheduled posts, tracked performance metrics, and shared campaign insights
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